Bauer media

Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations.

Bauer Media joined the Bauer Media Group in January 2008 following acquisition of Emap plc’s consumer and specialist magazines, radio, TV, online and digital businesses. Collectively, the Group employs some 6,400 people.

Bauer Media is a multi-platform UK-based media Group consisting of many companies collected around two main divisions – Magazines and Radio - widely recognised and rewarded as being industry innovators.

Our business is built on influential media brands with millions of personal relationships with engaged readers and listeners. Our strategy is to connect audiences with excellent content through our broad multi-touch point brand platforms, wherever and whenever and however they want. Our wide portfolio of influential brands gives us advantages over pure play magazine or radio competitors.

Our magazine heritage stretches back to 1953 with the launch of Angling Times and the acquisition in 1956 of Motor Cycle News, both still iconic brands within our portfolio.

The seeds of the company’s radio business were planted in 1990 with the acquisition of London dance station Kiss FM (now called Kiss 100), followed by the acquisition of Liverpool's Radio City and later by TWC and the Metro Group. Then came the acquisition of Melody FM which was transformed into the market-leading Magic 105.4.

In 1994, the company bought a small magazine called For Him Magazine which is now the core of the best-selling international multi-platform brand FHM.

In 1996, we acquired digital music TV channel The Box, as a route into the small screen business, which has grown into Box Television, a seven channel joint venture TV business with Channel 4.

Continuing its history of magazine launches, Closer was launched in 2002 and Britain’s first weekly glossy, GRAZIA, was launched in 2005.

Today, Bauer Media spans over 80 influential brand names covering a diverse range of interests including heat – the must have weekly celebrity title, Parkers, MATCH!, CAR and Yours. 

CODES AND CONVENTIONS OF A MUSIC MAGAZINE

A magazine usually consists of different elements which come together to complete the magazine. the elements are..

The mast head. - the title of the magazine, which makes the reader familiar with what they are reading

Main image-  usually consisting of the artist(s) that are relevent to the genre of  the magazine

Cover lines- around 5 are used which also link/relate to the genre of music.
There is always a main image used which is of the main band or artist, when it is a band it's usually a long shot however when it is a solo artist it is usually a mid shot unless it is a solo artist who is looking at the camera in order to connect to the audience where their body language reflects this audience and the genre of music.

tagline- this usually is used to grab the readers attention and relates to the article.

Barcodes,issue number,date,price-  All four provide nessesary information on the magazine.

Flashes-  usually offering something free or exclusive to the reader

colour scheme-  All music magazines stick to a colour scheme, and the colour scheme often reflects the magazine.
All of these are seen in this example of Q magazine :

Analysis of my draft front cover

 the mast head. i chose to do this because it is simple but effective as pupils will recognise it straight away. i chose the colours black and yellow because they are the school colours, and so therefore make it more effective.
logo. i chose to put the school logo next to the mast head to show that it is king henry schools magazine, to make it easily identifiable.flash/barcode. i chose to put these on to make the magazine look more authentic, however i think i should of chose a different colour for the flash as purple doesnt go with any of the other colours i used. main coverline i chose this for my main coverline as i thought that it would be a good story to highlight. however, although the colour scheme for this fits in with the theme, i think i should of put it in yellow and black like the title to highlight its importance and to show its a coverline. main image.i chose this because it symbolises the coverline, and having the head master and head of year 8  either side  of the pumpkin  to show that they organised the event.
other coverlines.i chose these because they were relevant and realistic, however i think i could of made less of them so the page isnt as cluttered.

latest cover.

i have added an extra image of a costa coffee sign, and i have moved the barcode to the bottom of the page and changed the angle, as it was abstructing the males face. i moved the main coverline as it was abstructing the females face, and i move the other coverlines in order to do this.

progress with school magazine

i have added alot to my magazine since my first lesson on indesign. i added a main image, and changed the font and stroke of my "costa coffee" coverline. i added a flash, with "free diary" written inside, and this was because i had to make the flash smaller in order for it to fit in the place i wanted it to go, and so it wouldnt abstruct the mast head.  i added my main coverline with the same colour scheme as my mast head, so the reader will realise its the main coverline and its importance. i have also added a barcode the bottom of my magazine front cover.

My first lesson on indesign.

Funtions of indesign.

You will need to understand how to use the following functions for indesign:

1.       Create a new document – A4

2.       Show a document grid

3.       Use rectangle frame tool

4.       Use type tool

5.       Select font

6.       Change text size

7.       Use colour picker

8.       Create text effects using the stroke function

9.       Use layers

10.   Import an image using adobe bridge

11.   Change image size

12.   Crop an image.

Magazine notes.

Magazines.

There are over 3000 different magazine titles in the uk, all if which have an audience and a target market.

There is a magazine for almost ever hobby, interest and social group.

List of magazines:

Sport

Computer games

Fashion

Real life

Music

Horse riding

For every broad genre of magazine there are usually many more sub genres.

Music:

Chart music  - smash hits

Heavy metal -

RnB -

Rock - kerrang

hip hop -

jazz -

indie – New musical express

opera –

each magazine will have its own identity which may on the surface closely resemble others. These broad similarities are then built on with design and content choices which tailor the magazine to the specific audience.

EXAMPLE.

most rock magazines tend to use similar colour palette. Often they will predominantly use red, black and white. They will also often feature photos of bands performing live. This appeals to their audience and reflects the codes and conventions of the music genre that they cover.

However, there are lots of differences within genres and each genre has its own style and its own codes and conventions.

Design choices.

·         Writing style

·         Layout

·         Features

·         Adverts

These all work together to create a style which is specific to that magazine, just like the clothes and hair styles form an image for a sub genre of rock music.

Choosing a genre.

Things you should think about:

·         Availability of reference material – is there a range existing products that you can look at and analyse?

·         Your own interests – if you have a strong intrest in a particular genre of music you may want to use this as a starting point for your project of you might want to investigate a completely different genre

·         Access to  the audience-will you beable to carry out research on the target audience of your magazine to help with your production.

·         Design style and aesthetics- are you interested in the design and look of a specific genre of magazine or specific magazine.

·         Copying- you must beable to take the structure of a magazine and copy it.

“ the best work had a clear sense of genre and audience and a clear grasp of conventions” – OCR examiner report 2010.

In order to gain a good understanding we would recommend that you look at a minimum of 3 existing products in depth.

RESEARCH NEEDED.

Colour scheme, photography, writing style, text/picture ratio, fonts, overall look, publisher.

Excellent analysis will:

Discuss  the different  elements of the magazine and give details reason for those design choices.

It will look at the magazine as a whole including the front cover, contents page and double page spreads and could also include advertising to build a picture of the audience.

Questionnaire.

Q1. what year group are you in?

• year 7
• year 8
• year 9
• year 10
• year 11
• year 12/13

Q2. are you male or female?

• Female
• male

Q3. What mast head do you prefer?

• King Henry VIII school.
• KHS!
• Henry 8!
• King Henry
• breinin harri
• VIII8.
• Other (please state)

Q4. which of the following  main coverlines would you be more interested in reading?

• "halloween disco, what will you wear..?"
• NEW DRAMA PRODUCTION! view poll for possible productions inside now!"
• exclusive, mystery interview with a member of staff!"
• the sixth form life!
• other (please state.)

Q5. circle the top three stories you'd be most interested in reading?

• Clubs and other activities outside of school
• new facilities 
• canteen food
• school trips and exchanges
• school musicals
• uniform
• teachers interviews
• pupils interviews
• exam success
• other (please state.)
• talent contests.

Q7. what slogan/motto do you think is best suited to the answers you have given in previous questions?

• " 2 cool for skool"
• " respecting tradition, embracing the future."
• for the students, by the students.
• by king henry for king henry.
• no.8!
• KHS HAS TALENT!
• other (please state)

Q8. how much would you be willing to pay for the magazine?

• 50p-£1.00
• £1.50-£2.00
• other (please state.)

Q9. would you buy the school magazine?

• yes
• no ( state why )